WE PREFER OUR SODA WITH A HEAPING SIDE OF STUFFING: Jones Soda Company, best-known for its bizarre flavors (like Turkey & Gravy), has pulled the biggest upset we’ll probably see at an NFL stadium this year.
The SEATTLE POST-INTELLIGENCER reports the tiny (90 employees) beverage maker beat out Coca-Cola and Pepsi for exclusive soft drink pouring rights at QWest Field this season (the two behemoths still own pouring rights in the other 31 NFL buildings).
Apparently the big reason for the change was Jones’ ability to stamp bottles with images of Seahawks players and sell them at local retail outlets.
It’s a neat story, but my favorite part is this “quote” from a Coca-Cola spokeswoman: “While our partnership with the Seattle Seahawks has ended, our relationship with Seattle football fans have not. We look forward to continuing to refresh fans at tailgates, game-day parties and at their favorite sports bars.”
The only thing refreshing about a syrupy soda like Coke is the edge it takes off three fingers of Cutty.