Promotion is a tricky game. Often the usual virtues of ethics and nuance are mere weaknesses, barriers to the type of bombast and distraction that can really grab a viewer’s attention. By this, of course, we mean exclamation points and boobs.
(Please pay attention to the ladies and not the fine print.)
In this world, then, Dan Snyder is a veritable genius, building his team’s fortunes with a generous helping of T&A. That’s teamspirit and attitudecommapositive, if you were wondering. Oh, and sweet, glorious, misleading promotion. For example, the ‘Skins are turning their cheerleaders into car wash bunnies for a promotion, which is exactly the way 2/3 of my pornographic collection starts (I’m what they call a “niche” viewer). Only problem is… well, there’s multiple problems.
When you’re a quarterback in the NFL you’ve got a lot of things to worry about come gameday. Not only do you have to memorize a couple hundred plays and all the odd names given to the plays, but there’s also the matter of the 270-lb. man trying to separate your head from your body.
You would think that would be Ben Roethlisberger’s biggest fear. After all, with the offensive line he’s playing behind this season, and his tendency to hold on to the ball, he’s been getting killed all season. Despite that, though, going into their game against the Redskins this Monday night Ben’s not worried about being broken in half. He’s worried about those Redskins cheerleaders.
• UNCOACHED reveals the best sights seen at last weekend’s NFL Hall of Fame ceremonies - namely, those of the Redskins cheerleaders.
• YOU BEEN BLINDED tosses up a classic clip of Johnny Bench berating a reporter for asking him about Pete Rose.
• DEADSPIN is all shook up, as Elvis takes advantage of the wild, wet weather at Wrigley to thrill the crowd with a sequined slip ‘n’ slide show.
• PLAYING THE FIELD wonders what daily words of wisdom they could expect if Manny Ramirez had a blog.
Tags: Brett Favre
, Chicago Cubs
, Cincinnati Reds
, David Ortiz
, Elvis Presley
, Hall Of Fame
, Jeremy Shockey
, Joba Chamberlain
, Johnny Bench
, Mlb Scouts Shortchanging
, Pete Rose
, Redskins Cheerleaders
, Seattle Sonics
, Washington Redskins