SOUTH FLORIDA SUN-SENTINEL writer Ethan Skolnick has his perspective on the UNDFTED “sports blogs vs. main media vs. athletes” thing - at MSNBC.com today. His piece on blogs, which features SbB prominently, is a part of a MSNBC web package examining how sports media coverage is evolving (de-?).
Skolnick gives extensive treatment to sports blogs - and for that you also have to credit editors and producers at MSNBC.com. Of course, you still aren’t likely to see a substantive, somewhat even-handed piece on sports blogs on a newspaper site. The dinosaurs (management, not editorial) running those operations are too busy cutting buyout checks and overseeing outright layoffs to recognize the influence SbB, DSpin, WL, TBL, and other sites wield.
I’ll clarify some of my comments from the piece momentarily, but I have to first observe this funny from the piece’s obligatory academic:
“I read Deadspin and The Big Lead every day,” said Sandy Padwe, an associate professor at Columbia University’s Graduate School of Journalism. “But both of them are unbelievably misogynistic. It’s OK to scour the Internet and link to other things, some of which are obviously true. But then what is it with all the pictures of the women on there, half of them don’t relate to anything going on in sports?”
Now, I was thinking the same thing last time I saw body-painted, a$$-cracked models on SI.com. And the Hooters Girls on FOXSports.com. And the Fantasy Sports Girls on AOL Fanhouse. And NFL cheerleaders warming adolescents in the front row with their eco-friendly ends. And the ORANGE COUNTY REGISTER selling photos of Allison Stokke. And …
As some of you know, we can’t publish “edgy” SbB Girls photos that feature implied nudes, a$$ cracks, thongs, see-thru, etc., if we expect to land Madison Avenue advertisers. That practice is reserved for 75-year-old brands or billion-dollar internet ops.