Ever since the Phillies won the World Series last October, Cole Hamels has been making his presence felt throughout all forms of media.  He’s been on Letterman, graced the covers of a few different magazines, and has gone out of his way to remind Mets fans that their team sucks whenever he can.  Really, he’s just doing anything he can to keep himself in the spotlight while it’s still shining on him.

Which means that Cole needs representation to get him all those endorsement deals and television appearances, and now Cole has finally found that agency.  Hamels has signed on with The Prince Marketing Group, and he joins a roster of some very talented people currently working with The Prince Marketing Group.  I mean, it doesn’t get much better than the Iron Sheik, does it?

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• Jim Moore of the SEATTLE POST-INTELLIGENCER weathers the idea of Dennis Rodman as coach of the WNBA’s Storm:

• 100% INJURY RATE chows down on these tempting tales of athletes’ amazing & aggravating appetites.• RIVALFISH puts on their best chaps, as they get an Evite to Terrell Owens’ birthday bash.

• YOU BEEN BLINDED doesn’t know what all the fuss is aboot, as Steve Nash tells his nation’s basketball team, “No, Canada“:

• ALL BALLS sees stars with their stripes, as these referees unwittingly get in on the action.• WAGGLE ROOM putts around word that the rough ‘n’ rowdy National Golf League is coming back.

• AWFUL ANNOUNCING sweats to the oldies, as ESPN calls in Richard Simmons to keep the Worldwide Leader in shape:

• DEUCE OF DAVENPORT gets out the measuring tape (and medical tape), as they compare injuries between Steve McNair and the late Evel Knievel.• The ASSOCIATED PRESS clears the way for the Civil War coming to the Meadowlands, as Oregon alum Kellen Clemens leads the Jets against Oregon State grad Derek Anderson and the Browns.

EVEL KNIEVEL MAKES ONE LAST JUMP INTO THE HEAVENS: Evel Knievel has made his last great jump into the afterlife, as the legendary daredevil passed away Friday at his Florida home:

The ASSOCIATED PRESS reports the 69-year-old Knievel had trouble breathing and died before an ambulance could reach him at his Clearwater condominium.Knievel was a staple of ’70s culture - bedecked in his red, white & blue cape & helmet, as he jumped over buses and Snake River Canyon to the amusement of millions.

But his health had deteriorated in recent years, as he suffered from diabetes and pulmonary fibrosis, and underwent a liver transplant in 1999.

Just a couple days before, Knievel had settled a lawsuit with Kanye West over his image appearing in the rapper’s video for “Touch the Sky“.Evel also had his moments during appearances on the Jim Rome show. In May 2002, Rome asked Knievel why he did the 1974 Snake River Canyon jump, knowing he had a 50-50 chance to survive. Evel responded, “Do you know who the hell I am?”

And in 2003, Knievel admitted that he owned a diamond- encrusted cane that doubled as a flask for Wild Turkey.

We’ll drink to that!