Brian Stelter of the the NEW YORK TIMES reports Harvey Levin confirming that TMZ Sports is a go:
AOL’s exit is expected to make it easier for Mr. Levin to introduce another idea, TMZ Sports, and brings a new phase for TMZ’s advertising sales, which have not kept up with the site’s popularity. … Warner Brothers says the site will begin early next year.
(Joba’s mom could stand an Ambien before the ribbon-cutting)
In my introduction of TMZSports.com to you last week, I illuminated the incestuous business relationships that created an opening for such an entity. Levin noted the same to Stelter in the Times:
Levin sees a lot of what he calls agenda reporting in sports, he also sees an opening for coverage by an outsider, free of potential conflicts of interest, like league licensing deals.
Levin also observed the century-old coddling of sports celebs by the sports media: Read more…