Week In Review: Cowboys Can’t Pick Any Winners

• The new Cowboys Stadium opens with a couple of embarrassing picks, courtesy of Tony Romo & Jerry Jones.

Tony Romo Jerry Jones nose pick

• Well, at least the fans had fun inside the new digs in Dallas - unless you had a “party pass” but weren’t allowed in.

• An angry Oregon fan wants his travel expenses back after watching the Ducks get plucked in Boise. So UO coach Chip Kelly sends him a check.

Floyd Mayweather Jr. delivers a verbal beatdown to Max Kellerman during Floyd’s post-fight interview.

• This week’s sports Twitter craziness comes courtesy Redskins LB Robert Henson, Larry Fitzgerald’s younger brother Marcus, and Wisconsin coach Bret Bielema.

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Dolphins Take Their Time, But Colts Take The Win

• The Dolphins held the ball for more than 30 minutes longer than the Colts, but it was Peyton Manning & Co. who left Land Shark Stadium with a 27-23 win on Monday night.

Peyton Manning Dolphins

• It’s a Twitter trifecta: First, Redskins rookie LB Robert Henson takes “dim wit” Washington fans to task for booing at FedEx Field.

• Then Marcus Fitzgerald bitches on behalf of brother Larry about the lack of catches the Cardinals WR is getting.

• And Wisconsin coach Bret Bielema admits that one of his scouting techniques is following the Tweets of opposing players.

• A South Carolina man is sentenced to life in prison without parole for the vicious stabbing death of a high school cheerleader.

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Redskins Rookie Takes Fans To Task Via Twitter

Over the past year or so, Twitter has emerged as a great way for athletes and celebrities to build a connection to and communicate with their fans. It’s easy, it’s free, it breaks down the middleman of the media - with all their pesky tough questions and biases - and it can be as much of a one-way or two-way street as one pleases. Even as a business tool, it can help athletes build brand awareness and loyalty amongst fans, helping at the negotiating table with potential sponsorship opportunities and perhaps even with contracts.

Robert Henson Redskins hazing

(Standard NFL punishment for Twitter infractions.)

Unless, of course, you do it wrong. The thing about Twitter is that everything you say on it goes out for the entire world to see, and stays there.  And undoubtedly, such things tend to be found at the worst possible times - for the average Joe, that means when potential employers are doing due diligence or when an ex’s friend happens across something unflattering you drunkenly, angrily Tweeted on a Saturday night at 3AM (uh, oops). Of course, with an athlete the stakes are higher. Especially when you’re a Washington Redskins scrub who hasn’t even played a game, who called out his team’s fans as “dimwits.” Who’s the dimwit here, exactly?

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