Appearing on the Dan Patrick Show this morning, Jim Gray said that he was the one who came up with the idea for a one-hour announcement show for LeBron James. Patrick’s official website has a rundown of Gray’s comments about the genesis and format of the James Show:
Jim Gray told us that he pitched the 1-hour announcement special idea to Maverick Carter and LeBron James during game 2 of the NBA Finals.
Gray explained that he saw LeBron’s marketing guy Maverick Carter and super-agent Ari Emanuel at Game 2 of the NBA finals. Gray said he told Carter he wanted to do the interview and suggested they buy an hour of television.
Gray said Carter and Emanuel liked the idea. And then Gray saw Carter and LeBron at a restaurant after the game and kept talking about it.
“What Maverick really liked is that he could raise a lot of money for a charity,” Gray said.
Gray thinks it’s a great idea because it will help Boys and Girls clubs. “It doesn’t bother me at all,” Gray said. “I think it’s wonderful.”
Gray talked about the structure of the show. Read more…