No One Is Too Small For LeBron James To Belittle

One of the hardest parts of my job is trying to figure out the difference between sports marketing ploys and genuine sports news as it pertains to LeBron James. LeBron changing his number? Sports marketing. LeBron playing football? Sports marketing.

LeBron James Disses Ballboy At Bulls Game

(Mussa “Pants On the Ground” fan)

LeBron being an a-hole to a ballboy during a Bulls-Cavs playoff game? Not sports marketing.
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