Gatorade Saved Vitaminwater From $75M Mistake!

Gatorade blogger and CNBC biz writer Darren Rovell reported today that the sports drink has dropped Tiger Woods as an endorser.

Gatorade Drops Tiger Woods

(The wonderment of Google caching)

If you think Gatorade execs are relieved to be rid of Woods, that’s nothing compared to how Vitaminwater officials must be feeling today. (Again.) Read more…