ESPN is one of the great American business success stories of our generation. The company has gone from a small public access outfit in rural Connecticut to Disney’s most consistently profitable subsidiary. And it’s no coincidence.

(20,000 five-dollar-footlongs … or this? Umm, can you hold the mayo?)

At virtually every turn, ESPN/Diz execs have slowly built out the brand into a sports media monopoly.

And based on what I heard today, they’re not done. Not even close.  Read more…