JUST AS WE SAID, HE’LL END UP ON SPORTING NEWS RADIO: Sightless item for ya on a Friday: What former TV sports guy, who inadvisably ditched the idiot box for a national morning sports radio show, is about to lose his first and most important affiliate - Lipstick City.

We hear local station management is not pleased with the direction of the show (sound familiar?) and that it may not emanate out of the 818 in 2008. Remember, the show only launched last month!

And after signing on with a laughably paltry affiliate list, we’re still sticking to our original prediction that he will eventually land with the second tier Sporting News Radio.

We’re guessing he eschewed SNR to start because without former Paul Allen-parent Vulcan, there’s no more monopoly money left for nonsensical Tony Bruno-esque deals. But if the sports-centered one doesn’t want his radio career en fuego, he may have no choice.