MAJOR OVERHAUL OF ESPN RADIO’S LIPSTICK CITY LINEUP: Tom Hoffarth of the L.A. DAILY NEWS reports today on major changes at ESPN Radio 710 (KSPN) in Los Angeles. Gone are hosts John Ireland (afternoons with Steve Mason) and Kevin Kiley (middays). Hoffarth laid out the new local lineup today:

1-4 p.m.: “The Steve Mason Show“4-7 p.m.: “The Dave Dameshek Show”

7-10 p.m.: “The Brian Long Show”

Exciting, eh? Well we do like Steve Mason and that should be a good listen. All the shows will be apparently buttressed with lots of celebrity contributors, some on a regular basis.

KSPN obviously wasn’t happy with the ratings of Mason and Ireland - and Kiley in the middays - but will Mason middays and Dameshek in the afternoon be a huge improve? We’re guessing no. We hope we’re wrong.