After Adidas Emasculates Reebok, Sonny Vaccaro Parts Company

VACCARO DUCKS REEBOK REDUX: Sonny Vaccaro has departed Reebok as something called Senior Director of Grassroots Basketball to set up a basketball “academy” for the nation’s most talented young players.

When Vaccaro was at Nike, he created the monster that is shoe contracts for college basketball teams and coaches, and in the process was very influential in what universities high school players would attend.

Adidas recently acquired Reebok and decided that the brand would no longer be a serious player in the professional and college basketball business - which no doubt is the real reason Vaccaro left.